Steven H. SeggieEuropean Super League: What’s the Product?Inspired by Bill Fischer’s great piece on the European Super League (ESL) where he talks about the business model failure, I got to…3 min read·May 11, 2021----
Steven H. SeggieEarly thoughts on the European Super League: A Business / Marketing PerspectiveAs a football fan I hate the idea of a European Super League, a closed shop with no relegation and promotion designed to make the rich…3 min read·Apr 19, 2021--1--1
Steven H. SeggieCOVID 19: ASK A MARKETING PROFESSORThe pandemic is over a year old and still there is much we don’t know. Since the beginning we have been relying on doctors, expert…2 min read·Apr 10, 2021----
Steven H. Seggie52 Books a Year: Books 5 to 8 (February)I’m behind, way behind. I’m trying to read 52 books in a year as I want to force myself to read more books and also read more broadly. It’s…2 min read·May 20, 2018----
Steven H. SeggieVestel Venus: The Smart Phone of Love and BeautyFor those who don’t know, Vestel Venus is a smart phone produced by Vestel, one of the top white good manufacturers in Turkey and one of…2 min read·Apr 30, 2018----
Steven H. SeggieNo Sina Afra, StartUps Won’t Save Turkey*No Sina Afra, startups won’t save Turkey. Property rights will.1 min read·Apr 15, 2018----
Steven H. SeggieMarketing in Large Turkish Companies: Why is it So Poor?Working as a marketing professor in Turkey for around 10 years, I got to see up close the marketing operations of large Turkish companies…2 min read·Apr 2, 2018----
Steven H. SeggieHurricane NamesI’ve been trying to read one book a week for the whole of 2018 (https://medium.com/@Seggitorial/reading-52-books-in-a-year-ec9dc64465b) and…1 min read·Mar 25, 2018----
Steven H. SeggieReading 52 books in a yearI think it was Susan Fowler whose tweet I saw saying that she was going to try the 1 book a week challenge for 2018. I read the tweet…2 min read·Mar 16, 2018----